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We stay close to our customer

"Stay in touch!" Ever thought about how it feels when a long-lost friend or a professional mentor says this over a phone or a cup of coffee? Doesn't it put a smile across the face or instills a sense of assurance?

20 September, 2023

We stay close to our customer

Estimated reading time: 5 minutes

Think of the positive impact that it could create when translated into action by an organization on the customers and the prospects. This is customer intimacy! The willingness to convert business transactions into sustainable relationships. It holds the potential to drive mutual growth and progress, drawing one nearer to the customer.

In this ever-changing world, customer intimacy plays a pivotal role in understanding customers' changing needs and desires. It not just ensures loyalty and retention but makes them advocate for the brand and a truly loyal customer who cannot be wooed away.

Here, at Atlas Copco, we take customer intimacy as the core of our operational excellence. We continually research and find means to amplify the efficiency of our customers' operations. So, be it innovating future-ready technology to remotely control the equipment, reducing the machine set-up duration, or enhancing the safety factor, we deploy special service divisions to stay close to our customers.

Our specially designed 5 prong approach is the bedrock on which our every endeavor of customer-centricity thrives:

working in production

Peace of mind: Our product lineup comprises a range of leading-edge compressors, vacuum solutions, generators, pumps, power tools, and assembly systems, and customized maintenance solutions. These best-in-class offerings enable our customers to focus on their core business, leading to benefitting from value for their investment and ultimate peace of mind. 

Solution-driven Innovation: Investing in ingenious technologies, we innovate products that are solution-driven and address all our customers' requisites and concerns, which further deliver enhanced performance, scaling up productivity, including energy efficiency. Also, we integrate the lifecycle -perspective into our products to reduce the operating cost and eliminate the concern of reducing the carbon footprint.

Partners in progress: Every idea conceived at Atlas Copco's innovation lab is a joint effort of our innovators and our customers. We work very closely with our customers and take pride in transforming industrial ideas into intelligent, innovative solutions. By listening to our customers, analyzing their needs, assessing their concerns, together, we create cutting-edge products that set off a trend in the industry.

Global presence: We are committed to serving our customers irrespective of their location and terrain the function. With a global presence across 180 nations and employees in more than 70 nations, we have fortified our relationships with customers in each market and believe in amplifying our presence where they are.

Expertise and excellence: Our highly skilled engineers and technicians are always up to deliver exceptional solutions. Proactively scheduling visits, coordinating with clients, and undertaking maintenance work, they make the best of digital solutions and ensure that the customers' production runs smoothly at all times. Be it on-site checks or remote maintenance assistance, they take every feedback and insight with precision to share with the research and development engineer to develop holistic products that add to the customers' progress. 

Customer intimacy is an essential aspect of our customer-centricity journey. In every lap of our journey, we seek opportunities to stay close to our customers and deliver excellence. Creative value for our customers will help create a sustainable business and bring customer satisfaction to the highest level.  In the ever-changing world, staying close to the customer goes a long way in fortifying their belief in us and sustainable growth.

We stay close to our customer

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